A humorous and visual story – that’s what a great cartoon conveys – and they can be used almost anywhere. Visual Thinkery cartoons have been used to help European Commissioners think about plastic pollution, provide engaging internal comms on Digital Transformation, and to bring word-heavy learning materials to life.

All the examples below have been created using Visual Thinkery’s 10 ideas process, which explores multiple directions collaboratively using conversation.

But it works

But it works...

Featuring loveable robot Dev – a nod to all rookie developers. Created for Manchester University.

BFFP - Gloves and Masks - Safety Instructions

Safety Instructions

As part of a campaign to encourage the use of reusable masks, we took the aesthetic of Airline Safety Instructions, and some of its recognisable phrases – “place over nose and mouth and breath easily…” Created for BreakFreeFromPlastic

Agile Agile Agile

Agile, Agile, Agile

This cartoon might only make sense if you’ve worked anywhere near a software development team. Created for Manchester University.



This is from a series about Ulster called A Patchwork Province

Different types of hurdle

Different types of hurdle

Created for the LiveSciences3 Project at the University of Göttingen.

Behaviour Driven Development

Behaviour Driven Development

Cartoons are a great way to slice through a dry concept… Created for University of Manchester.

Know your customer

Know your Customer

Created from a conversation about Digital Transformation with The Royal Society of Chemistry.

Chaos engineers

Chaos Engineering

Well indeed… Created for the University of Manchester.

Customer Focus

Customer Focus

From a discussion about Digital Transformation with the Royal Society of Chemistry.

Dodgy back end

Dodgy Back End

There is always humour to be found in conversations. This was created for the Royal Society of Chemistry.

Its only a matter of Junk

Only a matter of Junk

This cartoon is from a EU campaign to add energy labels to mobile phones. Created for ECOS.

When data is messy

Messy Data

A little story about messy data created with the Royal Society of Chemistry.

Basic Intelligence

Basic Intelligence

Cartoons often utilise cultural props that people recognise. Created for Royal Society of Chemistry.

UX-A-TRON 3000

Design-a-tron 3000

If in doubt always head for silly… Created for the University of Manchester.

BFFP - Incineration

It's Magic!

An absurd poster. Created for BreakFreeFromPlastic.


Fearless Failure

Created for the University of Manchester.

Shaping the new world

Shape the new world

It’s off-the-cuff comments like this that make a resonating cartoon… Created from a conversation with the DX team at the RSC.

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