Campaigns
Where do good ideas come from?
We’ve found that good ideas can come from anyone – but through conversation with those that know the territory, ideas will pop up waiting to be captured.
This open dialogue is at the heart of Visual Thinkery’s 10 ideas process.
![Open Degree Programme (Open University)](https://visualthinkery.com/wp-content/uploads/2020/11/spaceman.png)
Open Degree Programme
The Open University has been offering Open Degrees for over 50 years.
![Green Deal - EEB](https://visualthinkery.com/wp-content/uploads/2024/03/Green-Deal.png)
Green Deal Loopholes
A cartoon about loopholes in the EU’s Green Deal. Created for EEB.
![These Plastics deliver](https://visualthinkery.com/wp-content/uploads/2024/05/These-Plastics-deliver.png)
These Plastics
At the INC-4 Global Plastic Treaty negotiations in Ottawa the plastic industry paid for mobile adverts of the benefits of plastics. They forgot to mention quite how profitable it is…
![Post it reminder - Friends of the Earth](https://visualthinkery.com/wp-content/uploads/2024/03/Post-it-reminder-Social-landscape.png)
Don't lock us in
An advert for Brussel’s metro stations for Friends of the Earth Europe.
![A drastic reduction - INC](https://visualthinkery.com/wp-content/uploads/2024/03/A-drastic-reduction-movement.png)
A Drastic Reduction!
One of a set of illustrations created live at INC-3 for BreakFreeFromPlastic.
![EU Imported Fracked Gas (Break Free From Plastic)](https://visualthinkery.com/wp-content/uploads/2020/11/dollars-and-euro.png)
Imported Fracked Gas
The ideas for this campaign came from collaborative conversations with activists.
![BFFP - Big Tobacco vs Big Plastic](https://visualthinkery.com/wp-content/uploads/2020/11/BFFP-Big-Tobacco-vs-Big-Plastic.png)
Big Tobacco vs Big Plastic
This was created in collaboration with activist lawyers.
![BFFP - Black Friday](https://visualthinkery.com/wp-content/uploads/2020/11/BFFP-Black-Friday.png)
Black Friday
Over-packaging is something the consumer rarely gets a choice on.
![Its a marine litter problem](https://visualthinkery.com/wp-content/uploads/2019/04/Its-a-marine-litter-problem.png)
Marine Litter Problem
This project exposed some of the industry narratives around plastic pollution in our oceans.
![Rethink Plastic - Industry response to SUP directive](https://visualthinkery.com/wp-content/uploads/2020/11/Rethink-Plastic-Industry-response-to-SUP-directive.png)
Creative Energy
When creating something we want others to quickly engage in, humour disarms like no other.
![Fracking Activism (Break Free From Plastic)](https://visualthinkery.com/wp-content/uploads/2020/11/puffin.png)
Ineos Dragon Ships
Fracked in the States, cracked in the EU. You can remix what it says on the boat using the Remixer Machine.
![Fabrication - EEB](https://visualthinkery.com/wp-content/uploads/2024/03/Fabrication.png)
Green Fabrication
A cartoon about Green Claims created for EEB.
![Greetings from the future! (EEB)](https://visualthinkery.com/wp-content/uploads/2020/11/greetings-from-the-future.png)
Greetings from the Future
EEB sent a postcard to EU ministers reminding them of the need to make products energy efficient and repairable.
![Path of Greatest Interest (Open University)](https://visualthinkery.com/wp-content/uploads/2020/11/paths-ou.png)
Open Degree Programme
The path of greatest interest (as opposed to the path of least resistance).
![BFFP - Incineration](https://visualthinkery.com/wp-content/uploads/2020/11/BFFP-Incineration.png)
Plastic Incineration
Collaborative magic with BreakFreeFromPlastic.
![BFFP - Old straw claw](https://visualthinkery.com/wp-content/uploads/2020/11/BFFP-Old-straw-claw.png)
Old Straw Claw
This Plastic dragon was inspired by the Greenpeace plastic monsters.
![BFFP - Plastic Gloves](https://visualthinkery.com/wp-content/uploads/2020/11/BFFP-Plastic-Gloves.png)
Disposable Plastic Gloves
Plastic gloves make you feel safer, but don’t necessarily protect you from pandemics. This thinkery was created in English and Spanish.
![Rethink Plastic - Aims Infographic](https://visualthinkery.com/wp-content/uploads/2020/11/Rethink-Plastic-Aims-Infographic.png)
Rethink Plastic Infographics
Created collaboratively with ALT for the AmplifyFE Community of Practice project.
![Rethink Plastic - Producer - Consumer](https://visualthinkery.com/wp-content/uploads/2020/11/Rethink-Plastic-Producer-Consumer.png)
Blaming the Consumer
As it turns out, it’s been a successful strategy for a number of different industries, so no surprise at the Plastic Industry using the same tactics with regards to Single Use Plastic.
![BFFP - Carbon Calculator](https://visualthinkery.com/wp-content/uploads/2020/11/BFFP-Carbon-Calculator.png)
Carbon Calculator
This thinkery came from working with EU lobbyists on how incineration of plastic can be counted as carbon-neutral.
![Plastic Production (Break Free From Plastic)](https://visualthinkery.com/wp-content/uploads/2020/11/plastic-production.png)
Plastic Production
This thinkery was created as part of a project with BreakFreeFromPlastic.
![Howzitwork - Reclaim Edu](https://visualthinkery.com/wp-content/uploads/2024/03/Howzitwork.png)
.edu - 24/7
So how does it work? A product explainer for Reclaim Hosting.
![Industry Playbook (Changing Markets)](https://visualthinkery.com/wp-content/uploads/2020/11/Industry-playbook.png)
Industry Playbook
This cartoon is part of a set included in “Talking Trash” by Changing Markets.
![BFFP - Gloves and Masks - Safety Instructions](https://visualthinkery.com/wp-content/uploads/2020/10/BFFP-Gloves-and-Masks-Safety-Instructions.png)
Safety Instructions
This project involved a number of aligned organisations coming together to encourage use of reusable masks.
![BFFP - Plastic Waste to Fuel](https://visualthinkery.com/wp-content/uploads/2020/11/BFFP-Plastic-Waste-to-Fuel.png)
Plastic Waste to Fuel
From a collaborative conversation with BreakFreeFromPlastic members.
![BFFP - When leaving the house](https://visualthinkery.com/wp-content/uploads/2020/11/BFFP-When-leaving-the-house.png)
Don't forget...
We all want the time machine, right?
![BFFP - When leaving the house](https://visualthinkery.com/wp-content/uploads/2020/11/Rethink-Plastic-An-industry-Guide-to-Watering-Down.png)
An Industry Guide
A collaborative project with Rethink Plastic Alliance.
![Rethink Plastic - Same shit](https://visualthinkery.com/wp-content/uploads/2020/11/Rethink-Plastic-Same-shit.png)
Same Shit, Different Label
Sometimes, someone in a creative conversation says an off-the-cuff comment that makes others giggle. These are usually worth visualising.
![DRS Manifesto](https://visualthinkery.com/wp-content/uploads/2020/11/DRS-Manifesto.png)
DRS Manifesto
You can read the whole DRS (Deposit Return Scheme) manifesto here.